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After rain there's a rainbow, after a storm there's calm, after the night there's a morning, and after a ending there's a new beginning. - Unknown
Trading Stocks Won't Make You Rich, Financial Advisors Have a Strategy
https://www.businessinsider.com/personal-finance/trading-stocks-dollar-cost-averaging-2021-5
Apple Inc:
If you had $100 of Apple Inc. on 2000-03-10 (Dot.com bubble peak) you would have $5555.75 today.
If you had $100 of Apple Inc. on 2002-09-24 (Dot.com bubble bottom) you would have $23858.21 today.
If you had $100 of Apple Inc. on 2007-10-09 (2007 Financial crisis peak) you would have $1040.28 today.
If you had $100 of Apple Inc. on 2009-03-09 (2009 Financial crisis bottom) you would have $2101.64 today.
Pets.com:
AIG:
Lehman Brothers:
Enron:
If you had $100 in any of these you would have $0 by now. This is sad.
Let's say you are such a terrible investor and invested $100 each in all 5 companies at the peak of the dot.com bubble, you would have $5555.75 today even if you have 4 companies disappeared in your portfolio. Or maybe you're a late bloomer that you invested $100 in all those companies at the peak of 2007 and have all other 4 companies go to 0 you would still have $1040 in the portfolio.
But is it possible to find Apple in 2000 or 2008? For a lot of people, the answer is yes. iPhone was released in 2007 and that is before the financial crisis. If you have talked to people then you might have a chance to find this company and invest in them during the financial crisis.
Peter Lynch once wrote in his book he found some of his best ideas when he was out with his family, traveling or talking with friends and associates. One day his wife told him how much she liked L'eggs pantyhose, a new product she'd just tried out. After looking into the company's prospects and liking what he saw, Lynch bought the Hanes Company, maker of L'eggs, and his fund investors realized a 30-fold appreciation in Hanes stock. A lot of times investing boils down to whether or not you talk to people and find something that people like. Sometimes investing might even be intuitive.
So what can you do with $100 in the stock market? The answer is probably a lot. You might be investing in something that gives you more financial flexibility later on. Or you might be really unfortunate and end up investing in something really bad but at least the worst case scenario is you don't get beers