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🥤 Which trademarks protect the Coca-Cola brand in the USA
Today, we will delve into the brand protection of one of the most popular sweet beverages.
The history of the Coca-Cola brand is surrounded by a plethora 🥤of myths and legends, which we will refrain from retelling. More interestingly, let's explore the legal protection that this brand has gained during its existence in the USA.
In this regard, the company can be called a pioneer in the field o🥤f brand protection through trademarks.
The oldest trademark with the well-known logo dates back to 1893. Its legal protection is still in force, as the company consistently renews it.
There are many verbal trademarks protecting the brand name - to be precise, the WIPO search engine gives us the figure of 3,461. However, this multitude also includes combined signs, and the WIPO search engine does not take into account some national registries, so the actual number of trademarks protecting the "Coca-Cola" designation remains a mystery. However, today we are discussing one jurisdiction, so let's highlight one of the oldest active verbal marks registered on January 31, 1928.
Separate attention should be given to the graphic signs protecting the recognizable wave. There are quite a few of them (after all, it is one of the most popular brands in the world), but the oldest and still active one is this specimen.
Also worth mentioning is the sign protecting the glass Coca-Cola bottle dated 1960.
And the cherry on top is the sign protecting Santa Claus. A thought-provoking question: do you need permission from the company to dress up as Santa Claus in the USA?
Unfortunately, we did not find a color trademark protecting the famous red color, and the company also bypasses such a wonderful tool as positional trademarks. Therefore, for the rich history of protection, we give it an 8 out of 10 AHH sounds. Do you agree with our assessment? Write your opinion in the comments!
You can find trademarks registered with the USPTO here!
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Hi
It depends.
I should examine your documents
Plz send an email to
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Dear colleagues greetings from Moldova. We search for an IP attorney in Iraq whom is authorised to act in both jurisdiction - Kurdistan and Baghdad for trademarks applications. Please send here or in private contacts.
Читать полностью…Hello everyone, a quick question.. can we file any appeal in Iran on lapse of registration due to non filing of renewal in grace period.
Читать полностью…Dear colleagues, I need a local trademark attorney in USA to assist us with a potential trade mark infringement dispute with experience in litigation and negotiation. Please DM
Читать полностью…Please let me know if you need to retain our services or need a referral in your country. We are in NY in the US.
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Читать полностью…Good morning colleagues.
I am writing an article about trademarks in Russia. Especially about the sale of Western companies and the particular situation of the brands. Is there any colleague who knows about this topic?
Can anybody help me?
Please share quotes for patent filing in:
1. Australia
2. South Africa
3. Indonesia
4. Thailand
dear ip colleagues,
we wish to initiate a same-name case for trademark invalidation in the UK within the same class. Please provide me with the process, official fees, service charges, and required documents. If the earlier trademark holder currently only uses the mark on their official website and sporadic invoices, what are the chances of a successful invalidation?
Kindly contact at ip@gold-keen.com. Thank you.It would be great if dm me as well.
Dear collagues.
I need quotation to trademark search in INDIA. dsalcedo@domingosalcedo.com
hi friends, we may need to submit a trade mark renewal in Switzerland, please do send us your fees to mikekwan@ipagent.com.hk
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