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💰 Polygon to Host Mastercard’s Web3 Artist Accelerator and a ‘Limited Time Release NFT’

Mastercard is collaborating with Polygon to bring together music artists, their fans, and industry mentors through a Web 3 accelerator program. Mastercard Artist Accelerator will launch in spring 2023 with a live-streamed artists showcase – per the announcement. The program targets musicians, DJs, and producers with the tools to share their content on Web 3, including minting non-fungible tokens (NFTs). It includes exclusive access to special events and music releases. For the fans, the MasterCard Artist Accelerator features a limited NFT edition dubbed The MasterCard Music Pass, providing users with exclusive Web3 learning resources.MATIC ranks tenth among other cryptos, with a market capitalization of more than $7 billion.

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⚡️ Bluechip NFT project Moonbirds signs with Hollywood talent agents UTA

PROOF
Co-founder Kevin Rose announced the deal via Twitter on Jan. 6, noting that the aim is to get the Moonbirds brand recognized on a global scale and not just in the Web3 space. The NFT-focused company was founded by early-stage Facebook and Twitter investor Kevin Rose, and designer Justin Mezzell in February 2022. The company also has the Proof Collective and Oddities NFT collections in its catalog.Announcing the move via Twitter on Jan. 6, Rose suggested that the goal of the deal is to get the Moonbirds brand known on a “global” mainstream scale, as opposed to just being recognized as a big hitter in the Web3 space.PROOF, the company behind the top-tier NFT project Moonbirds, has signed a representation deal with major Hollywood talent agents United Talent Agency (UTA).

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📣 Enterprise potential of the metaverse takes shape at CES 2023

The
excitement and interest for consumers and enterprises around concepts like the metaverse stem from its potential to bring multiple disruptive technologies into one space – but it's also a concept that's not ready for the hype surrounding it. The metaverse is a vision that many believe will usher in the next stage of the internet – a virtual world combining "the connectivity of the web with the immersiveness of spatial computing," said Neil Trevett, vice president of developer ecosystems at Nvidia and chairman of the Metaverse Standards Forum. Trevett spoke during the "The Road to the Open Metaverse" session at global technology conference CES 2023 Thursday.

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📣 Microsoft Exec Says Metaverse Is Must-Have

Technology
company Microsoft (MSFT) is holding on tightly to its future in the metaverse.Joining CoinDesk TV’s “All About Bitcoin” live from CES 2023, Henry Bzeih, global chief strategy officer of mobility, automotive and transportation at Microsoft, said that as the world moves toward a more digital landscape, a hybrid model is likely to be the future of consumer and company relationships.“When we talk about the whole customer experience, you have to factor in the metaverse,” said Bzeih, who has 28 years of experience in the automotive and technology space.CES, considered to be one of the most influential tech events of the year, is well-known for setting the stage for some of the biggest forthcoming innovations.

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📣 HTC's New Mixed Reality Headset Is 'Gateway' to Metaverse: CES 2023

Taiwanese
tech firm HTC launched its new Vive XR Elite mixed reality headset at the 2023 Consumer Electronics Show, billing it as a "gateway" to the metaverse.The Vive XR Elite will act as "the ideal physical gateway to the universe of experiences offered by Viverse, our version of the metaverse. Like rival firm Meta's Quest Pro headset, the Vive XR Elite can also be used as a mixed reality headset, and includes a full color RGB passthrough camera and hand-tracking. Priced at $1,099, the device functions as a virtual reality headset with wide 110 FOV, 4K resolution and a 90Hz refresh rate, plus directional audio, four wide FOV cameras and a depth sensor for 6DoF (six degrees of freedom) spatial accuracy.

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📣 BMW launches metaverse inspired concept car i Vision Dee

BMW
Group launched its latest concept car, the futuristic BMW i Vision Dee inspired by the metaverse. “Dee”, which stands for Digital Emotional Experience, features a voice interface and digital windscreen displays that will be made available from 2025 in the company’s Neue Classe car models. The car company also updated its interactive website, “Joytopia”, featuring a virtual world to explore and interact with Dee.In an attempt to go beyond existing voice control and driver assistance tech, Dee features a Head-Up-Display that extends along the windscreen of the car. Once activated, the windscreen becomes a display panel that, at its most basic, features a speedometer and other graphics.

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📣 H&M Gamifies Circular Fashion With Metaverse-Like Experience on Roblox

H
&M is the latest retailer to put a metaverse spin on gamified consumer experiences, launching H&M Loooptopia on the Roblox platform. Customers can now experiment with materials and patterns within the Roblox world, creating virtual wardrobes for their avatars within an immersive 3D experience with mini-games, styling sessions, alternate worlds, events, and more. "H&M wanted to offer an experience that promotes fun and sustainability, in keeping with their brand DNA of Style, Creativity and Culture,” said Andrew Douthwaite, chief commercial officer of DubitIt.When entering Loooptopia, players will be able to interact within worlds like Rainbooow Fields, Neon Studiooo, and Fabric Fooorest.

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🇨🇳 China launches national digital asset exchange for NFTs, metaverse

China
launched a state-sanctioned secondary trading platform for digital assets on New Year’s day. After concern about the speculation around non-fungible tokens (NFT), the four tech giants Tencent, Ant, Baidu and JD self-imposed a ban on the secondary trading of digital collectibles in mid-2022. The new national trading venue only has a live signup process, so it remains to be seen what kind of intellectual property is supported, with the platform’s innovation working group made up of museums, tourist organizations, and copyright holders. The state-owned China Digital Assets Trading Platform was jointly created by the China Technology Exchange, the Cultural Relics Exchange, and the Copyright Service Centre aiming to standardize the trading process to dampen speculation.

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⚡️ Magic Eden blames third-party cacher for 'unsavory' NFT images

Solana's largest NFT marketplace, Magic Eden, displayed incorrect images for some non-fungible tokens yesterday. Some of the misplaced stills included "unsavory" adult content — the result of a compromised third-party image cacher, it claims. Magic Eden has been busy. It recently extended support for the Polygon network in an effort to add multi-chain functionality and future possibilities for blockchain gaming. It also recently announced a rewards system that allows users to receive rewards, discounts and other perks based on their activity on the platform. Additionally, the marketplace hired its first Chief Gaming Officer. which also included stills from TV show Big Bang Theory.

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📣 NFT Art Generator & Publisher Launches at NEAR

The
collection builder offers a range of exclusive tools and features for NEAR users, including the ability to create thousands of NFT art pieces, which can then be published and put up for sale. This app democratizes NFT creation, allowing universal accessibility due to requiring no prior coding knowledge.Artists are already embracing the collection builder, with the first premium collection, Rich Panda, now released and available for sale. It was inspired by the cult "Bored Apes Yacht Club" collection.Joan Griffin from RadianceTeam said, "We're delighted to deliver a unique toolset and capability to the NEAR ecosystem, in the hopes of reinvigorating the NFT space and empowering more artists to mint and sell their collections. NEAR perfectly partners with this NFT Art Generator & Publisher, given its commitment to building the future of web3."

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📉 Square Enix doubles down on NFT games

Square
Enix, the publisher behind massive series like Final Fantasy, Dragon Quest, and Nier, has released a New Year letter reaffirming support for controversial NFT and blockchain games.The letter, published on Square Enix’s website and written by Square Enix Holdings president Yosuke Matsuda. NFTs are digital tokens that are minted on a blockchain, which is a digital ledger that can’t be changed once written to. They’re largely considered controversial, because they’ve traditionally used a lot of energy to process and because they’re seen as solving very few problems with their implementation. Matsuda said that blockchain “gained significant recognition” in 2022, which he says is evidence of a potential shift in the market.

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⚡️ Yuga Labs at Center of Battle Over the Nature of NFT Copyright

Yuga
Labs, creators of the Bored Ape Yacht Club (BAYC) NFT collection at the center of a trademark dispute, were hit with a counterclaim, according to court documents filed on Monday. Artist Ryder Ripps and his business partner Jeremy Cahen, known as Pauly0x on Twitter, asked the court to declare that BAYC images are not entitled to copyright protection due to “having been generated by an automated computer algorithm where no humans were involved in determining which of the 10,000 BAYC Images were selected,” in their newly filed lawsuit. The relationship between NFTs and intellectual property (IP) has been an ongoing debate. The new countersuit comes during the ongoing Yuga Lab’s trademark infringement lawsuit launched in June against Ripps and Cahen, the founders of the RR/BAYC NFT project. They further argue that Yuga does not have copyrights over the images associated with BAYC NFTs based on the project’s Terms and Conditions which state that BAYC NFT holders retain all intellectual property rights in their NFTs, “from the underlying Bored Ape, the Art, completely.”

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🔫 Metaverse starting to make waves in e-commerce world: Global surveys

Global
consumers and businesses are beginning to explore ways in which the metaverse can deepen connectivity and complement e-commerce. Global metaverse market is predicted to grow from $39.25 billion in 2021 to $993.86 billion by 2030 at a compound annual growth rate (CAGR) of 43.20 per cent during the forecast period 2022-2030, according to the report by market research company The Brainy Insights. The ‘Global Consumer Report: Current and Future Shopping Trends’, a consumer survey conducted by open SaaS e-commerce platform BigCommerce in September 2022, also noted that almost half (46 per cent) of consumers across countries are willing to shop on the metaverse, and of those, 51 per cent are interested in buying both virtual and physical goods.

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🇰🇷 South Korea keeps betting on the metaverse, ignoring the current clunky technology

South
Korea’s government set the tone early in 2022 for the country’s interest in getting a lead in the so-called metaverse world, announcing in January a US$170 million fund to invest in the virtual reality idea and its digital technologies. The funds are to set the stage for the country to be in the top five nations in metaverse developments by 2026, with South Korean President Yoon Suk-yeol saying the technology is a national priority. Minister of Foreign Affairs Park Jin doubled down on that message at the forum for Global Innovation in Seoul on Dec. 9, saying the country is set to be a powerhouse of the metaverse. Such proclamations are generating buzz – U.S. filmmaker James Cameron renowned for his use of special effects in movies was at the Seoul conference – but other industry insiders question the vision and what the technology is supposed to achieve.

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🖼 Metaplex Agreed NFT Creators To Upgrade Existing NFT Collections In 90 Days

The
NFT platform Metaplex on Solana announced that starting next Friday (January 6), creators will be able to upgrade existing NFT series to start enabling royalty enforcement. NFTs through the use of mandatory royalties, but migration between the two will not be supported. Creators are in charge of informing their collectors of the impending changes, although Metaplex will publish a public notification page to assist in doing so. They will have the ability to list the applications that will be able to communicate with their NFTs a few days after the upgrade tool’s initial release. For simplicity, the platform will have an optional rule set with a list of frequently used programs that honor royalties. a 14-day countdown will begin before the upgrade takes effect.

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⚡️ YouTuber Logan Paul’s CryptoZoo NFT project is a total mess

Logan
Paul’s dubious history on YouTube, it probably doesn’t come as a surprise that his CryptoZoo NFT project has allegedly turned out to be a scam. Some investors ended up losing up to half a million dollars, according to independent YouTube reporter Coffeezilla. The development of CryptoZoo has been stalled due to alleged nonpayment of coders. The 27-year-old Paul rose to prominence in 2013 by posting sketches on Vine; but when the short video platform shut down, he transitioned to YouTube and even fights in the WWE. In August 2021, Paul took to his YouTube podcast to announce his NFT project.Between his main YouTube channel and his podcast, Paul has around 28 million subscribers, plus another 24.6 million followers on Instagram and 16.6 million on TikTok. In other words, he had the audience necessary to generate hype around a new collection of NFTs.

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📣 NFT project accepted $3M to move its collection to Polygon

The
team behind y00ts and DeGods were paid $3m to move their collections off Solana and onto Polygon, according to a January 6 announcement from the company. The statement was made on Discord and copied to Twitter by Frank III, founder of the two projects. The developers had previously announced on Dec. 27 that the projects would be moving to Polygon. This was widely seen as a possible death blow to the Solana network, as the network was already under pressure due to fallout from the collapsed FTX exchange. However, there was no evidence at the time that the y00ts team had received money in exchange for making the move

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📣 New TONOMUS Venture Studio launches metaverse competition to solve the world's biggest challenges

The
TONOMUS Venture Studio launched its activities today with the announcement of a new venture competition focused on the metaverse. The Studio is the venture building and venture investing engine of TONOMUS, the first subsidiary of NEOM and a multinational cognitive conglomerate powering the world's first ecosystem of cognitive technologies. The TONOMUS Venture Studio is tasked with building out a portfolio of ventures using Silicon Valley–influenced methodology and guidance. It will also build global talent capability and launch a new generation of entrepreneurs. The Metaverse New Venture Competition is the first in a series of competitions. New venture competitions are a crucial element in the Studio's strategy to foster global entrepreneurship and develop ventures and investments that will nurture the environment.

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📣 Oorbit partners with LG to bring interoperable metaverse platform to TVs

Oorbit, which operates a metaverse platform, has partnered with LG Electronics to bring interoperable virtual worlds to LG TVs. Through this partnership, Oorbit and LG will bring immersive games and experiences together and make it easy for consumers to interact in the metaverse. LG’s endorsement of the metaverse is worth noting, as there are a lot of metaverse skeptics out there. The metaverse is getting a boost at CES 2023, where LG made the announcement, as many companies are talking about it and it is the leading topic identified by PR Newswire for CES press releases.Using cloud streaming technology, Oorbit users will be able to enjoy super high-fidelity interconnected virtual worlds and experiences including virtual concerts on Elynxir from Pixelynx and AI generative multiplayer games in Auxworld from Auxuman.

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📣 MeetKai launches new room-scanning tech and metaverse builder

MeetKai
is among the steadfast optimists. Founded in 2018, the startup initially focused on conversational AI, aiming to build cutting-edge, top-of-the-line voice recognition and speech synthesis tech. It soon broadened its focus, introducing products to help developers build components of metaverse worlds, including “intelligent” NPCs and (less excitingly) ads. This year at the 2023 Consumer Electronics Show, MeetKai is launching several new platforms geared toward metaverse creators and users, including a way to digitize 3D spaces and buildings using any internet-connected device with a camera. The 3D-digitizing service, called MeetKai Reality, can bring various objects and spaces from the real world into the metaverse, says MeetKai.

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🚘 Hyundai exhibits exclusive pavilion on metaverse for Auto Expo 2023

Hyundai
Motor India, the country’s second largest exporter of vehicles, has launched the Hyundai Pavilion on Metaverse space, Hyundai Mobility Adventure on Roblox platform, set to go with the commencement of Auto Expo 2023. The Hyundai Mobility Adventure is Hyundai’s virtual city that will propel the users to experience the Web 3.0 with Hyundai’s five flagship models including Ioniq 6, Nexo, Tucson, Venue N Line. It will also launch the much awaited Hyundai Ioniq 5, the company’s first all-electric SUV to be introduced on Hyundai Motor Group’s Electric-Global Modular Platform (E-GMP), on the metaverse space. The users will get to experience the features like pump-to-plug revolution and vehicle-to-load technology (V2L).

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📣 Hytech launches its first global metaverse D&D in Decentraland

International
management consultancy firm, Hytech, has launched its new brand at its first global Dinner & Dance (D&D) event in the Metaverse, which broke Decentraland's record for the most visitors in an hour. The virtual event was conceptualised by Sara Zhang, Head of Global HR at Hytech, and the launch was disguised as a Christmas party for maximum brand impact. The purpose-built space also included videos, games, lucky draw, and exclusive wearable non-fungible tokens (NFTs). Over 980 employees attended the virtual event and 3,910 units of NFTs were redeemed. The surge in visitors broke Decentraland's record for the most number of visitors within an hour, and was one of the most popular events of the day.

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🚘 Car Manufacturer Maruti Suzuki Launches Metaverse Showroom Experience in India

Maruti
Suzuki, one of the biggest car manufacturers in India, has announced that it is taking its customer retail experience to the metaverse. The company announced on Jan. 1, it would launch a VR (virtual reality) network for its Arena showroom series, allowing its users to experience the Maruti Suzuki Cars online or via authorized dealers.Car companies are beginning to take advantage of virtual reality and the metaverse to allow customers to have a different approach to their products. Maruti Suzuki, one of the leading car manufacturers in India, has announced that it will start delivering immersive experiences in metaverse-based showrooms for its lineup of cars.

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📣 NFT Biennial to come to Istanbul

The
NFT Biennial will be held for the first time in the world at Zorlu PSM in Istanbul, bringing the art world and the digital world together in nine different locations around the world between January and February. Prepared by a curatorial team of 12 people from various parts of the world, including curators such as Julie Walsh, Soliman Lopez and Atay Ilgün, who stand out with their works in the field of digital art, the biennial aims to build interactive links between the conventional art world and NFT ecosystem while also strengthening the bonds between the metaverse and physical world through phygital events.

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📣 Mumbai Indians Floats Tender To Build NFT Solutions

Franchisee
cricket team Mumbai India has floated a request for proposal (RFP) for the development and monetisation of its digital intellectual properties in the form of non-fungible tokens (NFTs). ISPL refers to Indiawin Sports Private Limited (ISPL), which is the parent company of Mumbai Indians, which, in turn, is owned by the oil-to-telecom conglomerate Reliance Industries Limited (RIL). As per details available on the website, the RFP can be availed by interested parties on payment of a non-refundable fee of INR 1 Lakh (including GST for Indian entities). The RFP will be open for purchase till January 17. The company did not disclose the detailed terms and conditions governing the RFP process including eligibility criteria, rights, obligations, among others.

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🖼 Family-friendly NFTs bring the next generation of youth into Web3

Nonfungible
tokens (NFTs) continue to be a dominant force within the Web3 space for increasing innovation and adoption. As the space continues to push its way into mainstream adoption, Web3 will reach new demographics, including the youth. Recently, big-name entertainment company Disney, which is highly catered toward children, has expanded to include crypto-savvy team members and created partnerships with the Polygon blockchain network. While there have been cases of NFTs being used and even created by children, such as the 9-year-old girl who fell in love with cats and made a cat NFT collection, Fisher believes parents are still the ones who should be considering what projects to support while their kids are still young. Fisher said the Lucky Ducky NFT characters are all from a new family-friendly animation series also in the works. He said that for children, popular kids shows are excellent ways to introduce Web3 concepts and “shine a spotlight on the existing IP and NFTs."

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📣 Looking Glass Labs Announces Metaverse Milestones as Part of Technical Product Update

Looking
Glass Labs Ltd. ("LGL" or the "Company") (NEO: NFTX) (AQSE: NFTX) (OTC: LGSLF) (FRA: H1N), a leading Web3 platform specializing in immersive metaverse environments, play-to-earn tokenization and blockchain monetization strategies, announces that its wholly-owned subsidiary, House of Kibaa ("HoK"), has significantly advanced the development of its Pocket Dimension metaverse offering (the "Pocket Dimension"). Through the impending achievement of numerous avatar-based and architecture-related milestones, the Company expects to set a new standard for the metaverse industry. In early 2023, HoK will be working to add Unity 4 and pixel streaming to Pocket Dimension. This addition is designed to enable Pocket Dimension to be available on virtually any device and bandwidth connection, which is expected to be a milestone for the metaverse industry.

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📣 Meta Doubles Down on Metaverse Plans With Acquisition of 3D Smart Glass Maker Luxexcel

Meta
(formerly Facebook) has acquired the Netherlands-based 3D smart glass maker Luxexcel, as it doubles down on its metaverse dream in 2023. Luxexcel can integrate the elements needed to create an augmented reality (AR) experience within a prescription lens, such as holographic film and projectors, reports The Verge. Meta, however, did not disclose the sum it spent on acquiring the company.Luxexcel’s 3D printed prescription lenses can be used inside AR glasses. At the company’s earnings call, Meta Founder and CEO Mark Zuckerberg said that the new high-end VR headset would deliver high-resolution mixed reality to blend virtual objects into the physical environment around the users.

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📣 Miidas NFT Offers CORE Mainnet Airdrop and Free Commission Opportunity

Christmas
NFTs and a few months of free commission are available to users who complete the simple social media tasks. The team at Miidas has cooked up an end-of-the-year special that has begun on Boxing Day, December 26. Miidas will be airdropping one of the special Core Christmas Non-Fungible Token (NFTs) to followers on its Twitter. Just like the first presale buyers, Miidas NFT is offering a free commission to new Twitter followers who retweet the announcement and send their addresses on Telegram. Unlike presale buyers who got one year of free commission, users will get three months of free commission on digital asset transactions when the CORE mainnet launches.

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📣 Tax-Loss Harvesting Platform Unsellable is Building ‘The World's Largest Collection of Worthless NFTs

After
the boom of 2021, the hype that fueled non-fungible token (NFT) trading has subsided. Cryptocurrency prices have plummeted from their former highs and mainstream interest in digital collectibles has waned, bringing down NFT prices. But the extended crypto winter has come with a potential silver lining – tax-loss harvesting, where NFT enthusiasts can sell their no longer valuable JPEGs and claim losses to offset their tax bill. The most valuable NFT in the Unsellable Collection on OpenSea so far is Army of the Dead #78, a skeleton-themed PFP that sold for over 3.6 wrapped ether (wETH) in January 2022. At the time of sale, when ETH was worth around $3,300, the NFT was valued at about $12,000. Today, as the price of ETH has fallen sharply, that same token is only worth $4,330.

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