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Cracking the media management puzzle through insights, solutions and data. ▪️Website — http://thefix.media ▪️Newsletter— http://bit.ly/2Tsr0M9 Reach out: @thefixmediabot
👩💻 Newsroom leaders, journalists – are you tired of only reporting on problems? The Fix is launching a newsletter course on solutions!
Experienced newsroom leader Emma Löfgren will guide you on how to write a solutions journalism story, introduce solutions journalism in your newsroom, and leverage this approach to engage audiences and boost revenue.
🗓 Sign up before December 5th 👉 https://newsletter.thefix.media/solutions
📰 Cultivating community: newsletters remain a force in media
Newsletters have emerged as an obvious, but influential media format over the years, allowing writers and thinkers to develop intimate conversations with dedicated audiences. This selection of articles provides a range of thoughts on this medium through some of our past coverage.
▪️ How publishers can make the most of the newsletter format;
▪️ Why newsletters and podcasts are both effective formats;
▪️ What the position of head of audio and newsletters entails;
▪️ Why adding a personal touch to newsletters works;
▪️ A profile of one Romanian local newsletter on Substack;
▪️ One way to grow your newsletter audience through Instagram;
▪️ Our list of best media newsletters.
Early growth was strong, but most top publishers have yet to achieve audience parity between Meta's Threads and Elon Musk's X (Twitter).
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Should we be measuring the quality of our journalistic investigations by the page views they get? Or is there a better way to determine journalistic success?
We spoke with the representatives of investigace.cz and The Bureau of Investigative Journalism to discuss measuring journalism's impact.
✌️ Good evening! Here is the full list of stories we had this week, including how journalists are trained at a major European media company, how a Polish nonprofit outlet is funded by readers' tax donations, and an investigation of Russia's activities in Scandinavia.
🧑🎓 What the role of director of campus at DPG Media involves;
👁🗨 How one Polish media uses fiscal law to fund its operations;
⛴ Jourlanists collaborate to uncover Putin's moves in northern Europe amid war in Ukraine;
✌️ Our weekly digest.
🇵🇱 Independent media don’t have it easy in Poland. Sofiia Padalko looked at how the award-winning OKO Press team manages to convince more and more readers to donate 1.5% of annual taxes.
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New from The Fix – we spoke with Gerbert van Loenen, who leads internal training at DPG Media: how the company conducts internal training for its employees, how Van Loenen balances trainer and manager roles, and what’s his advice to younger journalists.
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✌️ Good evening! Here is the full list of stories we had this week, including an introduction to community-centred journalism, what project management involves, and what WhatsApp channels mean for publishers.
🫂 How to practise community-centred journalism;
🔃 An experience of switching from journalism to project management;
📗 WhatsApp channels for media organisations;
✌️ Our weekly digest.
👋 So what news has this week brought us in the field of media?
Here are this week's stories picked by our team:
▪️Bloomberg Media, the publisher that targets finance and business news consumers, reached 500,000 paid subscribers, Axios reports. The organisation introduced paid subscriptions in 2018.
▪️Radio Free Europe/Radio Liberty (RFE/RL), a global media network funded by the US government, named Stephen Capus as the company’s President, effective January 1. He will serve in an acting role “until the International Broadcasting Advisory Board is confirmed by the U.S. Senate and can vote on his appointment”, the announcement notes.
▪️On the topic of RFE/RL’s reporting in Russia – the organisation’s journalist Alsu Kurmasheva was detained in the country in October. Holding both Russian and American citizenship, she became the second US journalist arrested by Russia since the start of the full-scale war against Ukraine, after Evan Gershkovich.
📍 Find out more in this week's digest.
A report by Damian Radcliffe, Regina Lawrence, and Andrew Vigal for Agora Journalism Center offers a manifesto for community-centred journalism. We look at key highlights from the report on how journalists can be closer to the communities they cover.
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✌️ Good evening! Here is the full list of stories we had this week, including how to engage the audience for investigative projects, ways of popularising climate reporting, and how to face press freedom infringements.
🕵️ Investigative projects powered by public engagement;
🟢 Greening the media sphere in France;
👊 A guide to tackling press freedom violations;
✌️️ Our weekly digest.
A recent analysis revealed that despite increasing impacts, climate change still does not receive adequate coverage in French mainstream media. However, this may be changing as over 500 journalists have signed a new charter committing to better address the complex climate challenge, Pauline Ferraz writes in her article for The Fix.
For real impact though, media organisations also need to examine their own operations and value chains to reduce their carbon footprints for coherence and trust when reporting on this critical issue.
In case you prefer using WhatsApp, we have created our channel there too!
Get notified every time we publish a new article by joining here 👉 https://whatsapp.com/channel/0029VaBhZfkGZNCkwOjhck3E
✌️ Good evening! Here is the full list of stories we had this week, including top audience trends in the reader revenue model, approaches to investigative journalism collaborations, improving media literacy among youths, and navigating nonprofit media.
📊 Three audience trends to perfect your reader revenue model;
🫂 How to improve collaborations for investigative journalists;
📰 A selection of news games to better media literacy among young people;
🦮 A guide to nonprofit journalism.
As commercial publishers face monetization hurdles, nonprofit outlets aim to fill reporting gaps without relying on commercial incentives that could compromise coverage. This report republishes a selection of past articles from The Fix Media on funders and organizations working to strengthen news and information as a public good.
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✌️ Good evening! Here is the full list of stories we had this week, including how to track the impact of investigative journalism, how publishers have embraced Threads, and thoughts on RSF's AI guidelines.
📊 Alternative investigative journalism metrics;
🧵 How major publishers are doing on Meta's Threads platform;
🤖 Review of RSF's AI guidelines;
✌️ Our weekly digest.
RSF's Paris Charter on AI and Journalism is a big step in advocating the ethical use of AI tools in journalism. Is it sufficient to solve the issue? Priyal Shah explains in her latest article for The Fix.
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👋 So what news has this week brought us in the field of media?
Here are this week's stories picked by our team:
▪️Three more journalists were killed in Gaza over the weekend, including prominent Palestinian journalist and chairman of the Gaza Press House Belal Jadallah. As of November 21, the Committee to Protect Journalists' preliminary estimates showed that at least 53 reporters and media workers have been killed since early October.
▪️The purchase of global Forbes led by billionaire Austin Russell was cancelled as Russel did not manage to secure financing needed for the deal by the extended deadline, Bloomberg reports.
▪️American media executive Jeff Zucker, former head of CNN who was ousted last year and now leads investment fund Redbird IMI, is looking to close a deal to purchase The Telegraph and The Spectator, prominent British conservative newspapers.
📍 Find out more in this week's digest.
📰 What's Inside The Fix Weekly Newsletter: Navigating beyond subscriptions
▪️The articles featured pertain to how journalists are trained at a major European media company, how a Polish nonprofit outlet is funded by readers' tax donations, and an investigation of Russia's activities in Scandinavia;
▪️Interesting insights on the “coming newsletter winter”, Tortoise's reinventing a media app for "audio-first content", and The Guardian's experience with print magazines from our colleagues at The Boston Globe, PodPod, and Nieman Journalism Lab;
▪️Great opportunities from Deutsche Welle Akademie, Reporters Without Borders, Thomson Foundation, and The Fix.
📍Subscribe to our weekly newsletter for more news on the European media space!
📰 How to practise community-centred journalism
In an era of declining trust in news and disconnected communities, community-centred journalism is gaining momentum. Here are the core principles outlined in the report by Agora Journalism Center:
▪️Traditional journalism often prioritises newsroom interests over community needs. This model fails to resonate with underserved communities, leading to a lack of trust. Community-centered journalism flips the script, putting community members at the heart of the process.
▪️Community-centred journalism focuses on the ongoing issues faced by local people, not just what interests the newsroom. By addressing community information needs, stories become relevant and impactful. Examples include the volunteer-run @The Bristol Cable, which gives voice to local problems.
▪️To truly understand community needs, journalists must engage in ongoing dialogue with community representatives. By actively listening and empathising, journalists can gain deeper insights and build stronger connections.
▪️Engaged journalism requires a partnership between communities and journalists, treating each other as equals. By fostering trust and equity, outlets can regain the confidence of communities. Collaborating, not just reporting, creates a stronger bond between journalism and the people it serves.
▪️Journalists can embrace a mindset centered around belonging to a community and serving its well-being. By focusing on solutions, positive changes, and aspirations, journalism becomes a catalyst for community empowerment.
▪️Community-centred journalism aims for an exchange, where the community feels part of the solution and journalism becomes a platform for their experiences, marking a shift from extractive to collaborative.
▪️Implementing community-centred journalism requires reimagining traditional practices. Measuring success goes beyond clicks and subscriptions; it's about long-term impact. Monetisation and audience engagement can pose challenges, but winning the trust of your community is the ultimate reward here.
📍 Read the full article.
👋 So what news has this week brought us in the field of media?
Here are this week's stories picked by our team:
▪️UK news media organisations are expanding their presence on the US market. Last week, Bloomberg reported that BBC Studios, the commercial arm of the British public broadcaster, is planning to ramp up production of TV shows in the United States.
Meanwhile, The Guardian is set to see record revenue numbers in the US, expecting to make $33 million in digital reader revenue for its fiscal 2023/2024 year.
▪️The Cyprus Confidential reporting project, which was unveiled on Tuesday by the International Consortium of Investigative Journalists (ICIJ) and dozens of media outlets, exposed the extent of Russian oligarchs’ financial involvement in Cyprus and the West.
▪️Besides, the leaks showed reported financial ties of prominent German journalist Hubert Seipel with the pro-Kremlin oligarch Alexei Mordashov. The “leading western journalist who has long been considered one of Germany’s top independent experts on Russia received at least €600,000… in undisclosed offshore payments from companies linked to [Mordashov]”, The Guardian reports.
📍 Find out more in this week's digest.
📰 What's Inside The Fix Weekly Newsletter: AI tools are becoming more useful
▪️The articles featured pertain to an introduction to community-centred journalism, what project management involves, and what WhatsApp channels mean for publishers;
▪️Interesting insights on the end of prominent US-based feminist outlet Jezebel, and political advertising's impact on the quality and independence of media coverage in Romania from our colleagues at Nieman Lab, 404 Media, and International Press Institute;
▪️Great opportunities from the International Women’s Media Foundation, JournalismAI Festival, Reporters Without Borders, and Bloomberg.
📍Subscribe to our weekly newsletter for more news on the European media space!
WhatsApp recently expanded its new Channels feature globally, allowing businesses, publishers and organisations to share timely updates and messages with large follower lists privately on the popular messaging platform.
We take a look at how this addition of a "broadcast messaging product" to WhatsApp may transform how news and information is disseminated and consumed going forward.
New from The Fix – we spoke with Euronews' Thomas Seymat on how he made a switch from journalism to project management and what can other reporters learn from his experience.
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📰 What's Inside The Fix Weekly Newsletter: A new era of audience connection
▪️The articles featured pertain to how to engage the audience for investigative projects, ways of popularising climate reporting, and how to face press freedom infringements;
▪️Interesting insights on Daily Mail's traffic strategy of churning out staggering amounts of content, and The Kyiv Independent's growth lessons from our colleagues at Press Gazette, and INMA;
▪️Great opportunities from MDIF Ventures, Earth Journalism Network, Forbes, and News UK.
📍Subscribe to our weekly newsletter for more news on the European media space!
Harassment against journalists and publishers often goes unaddressed and unpunished. We look into press freedom violations in Europe and how to support journalists against them.
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👋 So what news has this week brought us in the field of media?
Here are this week's stories picked by our team:
▪️Referral traffic from news aggregators to news publishers’ websites has gone down as a share of total traffic globally, Digiday reports.
▪️The purchase of global Forbes led by billionaire Austin Russell has hit a snag as Russel struggles to secure financing for the deal and more reports of potential Russian ties have emerged.
📍 Find out more in this week's digest.
📰 What's Inside The Fix Weekly Newsletter: Life after Twitter
▪️The articles featured pertain to top audience trends in the reader revenue model, approaches to investigative journalism collaborations, improving media literacy among youths, and navigating nonprofit media;
▪️Interesting insights on lessons from Bild’s ten-year digital reader revenue journey, and Elle UK's shift from subscriptions to membership from our colleagues at INMA and Press Gazette;
▪️Great opportunities from Reuters Institute for the Study of Journalism, The Kyiv Independent, the International Press Institute, and Die SPIEGEL Group.
📍Subscribe to our weekly newsletter for more news on the European media space!
🎧Audio’s second golden age
For this digest, we've curated a selection of our past coverage chronicling the explosive growth of audio formats such as podcasts. From the pioneering days of independently produced shows to the major investments now being made by large networks, our articles examine the evolution of this influential medium.
▪️ What is your newsroom’s audio strategy?;
▪️ Spotify’s emergence as the king of audio;
▪️ How to easily turn your journalism into audio articles;
▪️ 15 strategies to grow your podcast audience from scratch;
▪️ Lessons from building a podcast network from nothing;
▪️ Why turning your newsletters into podcasts is worthwhile;
▪️ Here’s why your podcasts should be on YouTube too.
On the occasion of the Global Media and Literacy Week hosted by UNESCO, The Fix looks into how to increase media literacy among young people in Europe.
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