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Surreal seeing my silly little game trailer on IGN
https://redd.it/1rrzwxq
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My free mobile game made $1,500 in a year: here’s what actually makes money (and what doesn’t)

[](https://www.reddit.com/r/gamedev/?f=flair_name%3A%22Discussion%22)My free mobile game reached $1500+ in revenue (proof at the end)! I’m very happy, however note that this happened over 1 year, so it’s still not enough to pay the bills \^\^'

For fellow game devs who are curious (or confused) about how to make money from a free mobile game, here are some lessons about what brings money and what doesn’t:

# ADS

Yes, my game has rewarded ads. **No banners, and no interstitial (forced) ads.**

Rewarded ads usually bring between **$0.001 and $0.03 per completed view**. Yes, it’s not a typo, it really is that low. But with volume and time, it can turn into real money.

The difference is explained by multiple factors:

* How many ads the player has already seen that day (the first ads pay the best)
* Country of the player (USA > Canada > Europe > Asia > developing countries)
* Player habits: their device (iOS > Android), consumption behavior, and whether they are a paying player
* Ad network market saturation: nobody really controls that

# Concrete example

For my game, which only uses rewarded ads, I usually make **between $2 and $10 per day**, with **100 to 500 impressions**.

# In-App Purchases (IAP)

Yes, my game also has some IAPs.

While they occur much less often than ad impressions, they bring way more money and are generally a sign of good user retention (a player who pays is a player who stays).

Basically, I get one IAP **between $3 and $30 every 2-3 days**. Not much, but still nice.

Note that the stores take 15% of that money. So yes, fun fact: Apple’s greatest product is not the iPhone, it’s the App Store.

Now that I’ve explained the basics, here is **what didn't work**:

# Putting IAP prices too high

In an early version, I had **five IAPs: $1, $9, $29, $49, $99**.

Well, the last two were received pretty badly. They brought me **zero money** and even some **bad reviews**.

=> **Don’t blindly copy what other games do.** Try to be coherent with your own product.

# Putting useless ads

While this is not completely wrong, some rewards are too useless, so players don’t click on them.

This isn’t fatal, but always monitor your data and remove (or rework) what isn’t working.

# Not putting ad limits

In early versions of the game, I didn’t put ad-watch limits on some rewards.

So some players were watching **500 ads per day** just to get infinite money.

This is ***NOT GOOD AT ALL***:

1. After the **20th ad in a single day from one user**, it barely brings any money anymore
2. Ad networks can detect it as ***fraudulent*** **behavior** and **ban you from their networks**

=> **Always put an ad limit on everything in your game.**

# End of the post

Alright, that’s all about monetization.

There’s still **a lot more to say**, but I don’t want to write an essay, so I’ll stop here.

If anyone has questions, **feel free to ask in the comments!**

If you’re curious about the game itself, feel free to try it <3 :

**iOS:**
[https://apps.apple.com/fr/app/z-road-zombie-survival/id6584530506](https://apps.apple.com/fr/app/z-road-zombie-survival/id6584530506)

**Android:**
[https://play.google.com/store/apps/details?id=com.SkyJackInteractive.ZRoad](https://play.google.com/store/apps/details?id=com.SkyJackInteractive.ZRoad)

**Proof:**
[https://ibb.co/wZHQphmC](https://ibb.co/wZHQphmC)

https://redd.it/1rrwo0o
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Vote: which Capsule do you like best?

https://redd.it/1rrsrqv
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Created this Mirror mechanic for my Chess game. What do you think?

https://redd.it/1rrpaol
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4 years ago I opened Unity for the first time and titled the project 'dwarves'. Today, this very first Unity project has sold over 250 000 copies on Steam.

https://redd.it/1rro4k0
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Two Left Hands - a new game we're working on where you are poor and not very skilled.

https://redd.it/1rrkckj
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It's gone far beyond my expectations, and i'm really happy!

https://redd.it/1rrdg4y
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Worked for 4.5+ years on this gardening game so far - how do you like it? :)

https://redd.it/1rp99yh
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I added a “Time Shield” ability to my time-travel game… but I’m worried it might be too overpowered. Should I keep it?

https://redd.it/1rp0121
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I'm testing the Cutscene system in my indie game. 🌸
https://www.youtube.com/shorts/DApGM7eYOpc

https://redd.it/1roxvwc
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I made a Unity tool that lets you “paint with light” in your scene

https://redd.it/1rouhos
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Lumen Game: Flashlight Horror Maze Demo, Please try out the game and share any feedback
https://redd.it/1rosofa
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I built a crossword puzzle game in Unity (solo dev project)
https://play.google.com/store/apps/details?id=com.migogamesstudio.crosswordmaster

https://redd.it/1roex71
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Kinda tried to recreate the 2.5D camera from Cult of the Lamp Feedback appreciated!
https://redd.it/1ro664a
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🚀 BIG UPDATE: TileMaker DOT is now truly Cross-Platform! 💻🍎🐧
https://redd.it/1rok9ti
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We reworked the artstyle for our game. Do you think we should add lifebars to the enemies or have it clean and atmospheric?

https://redd.it/1rrt73o
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Some fresh gameplay from my fire-focused rogue-like. What do you think?

https://redd.it/1rrufjm
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Halftone shader
https://redd.it/1rrslnz
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Which UI VFX looks better for an active bonus? 1 or 2?
https://redd.it/1rror8l
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Added simple interactive grass, it's not as hard as I imagine fortunately

https://redd.it/1rrhi1m
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Building a custom granular physics simulator for rice in my cooking game : PBD, spatial hashing, upto 2k grains

https://redd.it/1rrf02k
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My wacky vehicle-platformer about a forklift certified giraffe is coming out on April 14th!

https://redd.it/1rqxbcm
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r/Unity3D

2d top down character designs

Hey y’all, me and my fellow students are creating a game for our senior capstone and are looking for someone to create sprites for our characters.

The game is called Campus Clash — it’s a multiplayer fighter set on a college campus. We’ve got 7 characters designed around different majors and campus life:

∙ Major Note (Music Major)

∙ All Business (Business Major)

∙ Professor Bit (CS Major)

∙ Work of Art (Art Major)

∙ Bio-Brawler (Biology Major)

∙ The Competitor (Athletics)

∙ The Knight (Mascot)

We’re looking for fighter-style pixel art sprites — think idle, attack, movement animations. We’re a student team so compensation is something we’re open to talking about, whether that’s pay or portfolio credit.

If you’re interested or know someone who might be, drop a comment with your portfolio. Thanks!

https://redd.it/1rp3l0u
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Unity 6.4 Beta just dropped Surface Cache GI for URP and the results are wild

https://redd.it/1royjf4
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DOTS is amazing.

https://redd.it/1ros3x6
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Thoughts on Esoteric Ebb rendering?
https://redd.it/1rorhxa
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New surfing game made in Unity

https://redd.it/1ro4tyq
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How I removed micromanagement on my colony sim I'm solo developing
https://youtu.be/nCHStECQVzM

https://redd.it/1ro648u
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My mobile game is here after 2.5 years of solo dev !
https://redd.it/1ro1aul
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How do I make a better water shader for Unity 2D topdown?

They're asking me for a water shader that kind of looks like witchbrook's, please help, I am so done with shaders.

https://preview.redd.it/uvyq88drswng1.png?width=783&amp;format=png&amp;auto=webp&amp;s=3da21ef6bb05bc38861a921e2653068d22ca59c9

https://preview.redd.it/i0vu3vzpswng1.png?width=1484&amp;format=png&amp;auto=webp&amp;s=767ddd768730a7431f58c6b5a3fa3acf02b07e22



https://redd.it/1rokklt
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